Google searches with quotes is now more useful if you’re looking for the exact place words appear on a page.
The internet giant has updated quote-based searches with page snippets that show exactly where you’ll find the text you’re looking for when searching on desktop.
Quoted searches may match content not readily visible on a page
. For example, content in a meta description overseas data tag, web addresses, title links, or ALT texts.
While Google revisits pages across the web regularly, they can change between visits. This means that a quoted text may appear on a page but no longer exists currently. Regardless, using quotes can be a powerful tool for users.
86% Of B2B Brands Find Success With Influencer Marketing (searchenginejournal.com)
Social
Tests New Human-Curated Discover Feed
LinkedIn is testing a new Discover Feed, which surfaces relevant content from professionals outside your network.
This new Discover Feed is curated by what is human resource management? humans rather than algorithms as a new dedicated tab in the LinkedIn mobile app.
Blake Barnes, VP of Product at LinkedIn, shared a preview of the new feed, saying it’s currently in an early testing period, “… we’re testing a dedicated space for you to discover relevant content and voices from people and organizations you’re not connected with, who you might not see or hear from otherwise. You can expect to see trending conversations from voices that align with your professional interests, news and relevant events curated by our editorial team, and a wealth of other knowledge designed to help you get ahead in your career.”
As shown on the screenshot above from Barnes’ post, LinkedIn Discovery Feed won’t be limited to posts. Users can also browse videos, newsletters, events, and more
Contents are selected by the LinkedIn News team and targeted to users based on their occupation and interests. While humans may be able to pull in more quality content, they may only be pulling from a limited database of publishers with established audiences. As this is still in the early days of testing, we’ll only have to wait if smaller publishers get the same push in LinkedIn’s new Discovery Feed.
Currently, test groups can see a new Discover tab in the bottom navigation menu of the LinkedIn mobile app.
Social
Launches Real-Time Analytics in its Mobile App
Pinterest officially launches b2b reviews real-time analytics elements within Pin Analytics on mobile.
Pinterest’s new real time analytics will provide more data on how your Pins are performing at any given time.
In the example screenshot shared by Yasser Masood, Pinterest is alerting users to the update in the mobile app. Real-time insights are also available in the web analytics platform, but now, you’ll also be able to access much of the same data on mobile.
Pinterest, however, notes that this update is not available for audience metrics like Total Engaged Monthly Audience, and age and gender filters. You’ll be able to see overall data on responses to your Pins and help you make more informed decisions about your Pin process.
What you can do next:
- Start planning how your business can maximize Reels as Meta prioritizes this new product.
- Start building your Instagram account if tagging products on posts is an effective way to generate leads.
- Allow your Pinterest efforts to build momentum before deciding to calibrate your efforts based on real-time analytics so your campaigns have a time to get moving.
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