A few months ago I spoke about the role of sustainability as a strategic or communication argument in companies . I mix strategy and communication on purpose. Strategy because I think that to be truly sustainable the transformation must start from the pillars of the company , and communication because […]
It is more important One of the lessons you learn about starting a business is that you have to know what your customer. After that, wants. You need to know their business and their processes to provide an appropriate solution to their problem. In this case, it is suggested to […]
Reader proposal on new content creation in the niche Product Industry. I wouldn’t complicate my life by searching for new seed keywords. I would simply make a list of the Top 5 of the competitors in my niche. Looking for them to be more horizontal websites. That is, in this […]
Half (49.5%) of the Public Administration advertising contests called in the third quarter of 2022 valued the price above the creativity. Ideas and technical proposals of the agencies. Another conclusion of the study. Prepared with the collaboration of CIPESA and Infoadex. Therefore, that almost half of the competitions. 47.6 % […]
