To be successful when advertising on the internet, you need to learn now about the 4 pillars that transform mediocre ads into successful ads.
It is very easy and cheap to advertise on the Internet today. This is a gateway for many companies and freelance professionals to get into the game. Including your competitors. However, in their haste or lack of knowledge, most of them make simple but terrible mistakes that leave them leaving a lot of money on the table.
Most of these mistakes are linked to the four pillars of internet advertising: high targeting, high conversion landing pages, persuasive ads and, last but not least, the seductive offer.
Get to know each of the pillars now and have impactful ads that will bring great results to your business.
Oh, and before we start, remember that your active campaigns don’t need to be redone, you can optimize them according to the four pillars.
Pillar 1 – High segmentation
The Internet allows us to reach the right brother cell phone list in the right context (which has made it much more advantageous than traditional media such as TV, radio and print media). However, to reach the right person, you need to know and configure your audiences very well in your advertising tools.
There are several strategies for building your audiences (yes, in the plural. Remember that different people are in different contexts).
Profile who buys from you.
People who buy from you for a reason. Understand the possibility of not knowing context in which they turn to your solution and advertise to people like them. On Facebook Ads, you can use your customers’ records and create a “Lookalike Audience” (known as a lookalike).
Use the concentric circle for your location.
If you advertise to a specific region, use uae cell number concentric circle strategy. This tactic consists of promoting your solution in a micro-region around your company and expanding it based on the results. It works by always reaching new people.