Therefore, when creating a content plan, ask yourself: One of the popular formats for business is interviews or podcasts, because such formats encourage the audience to return for new topics, familiar hosts, and interesting conversations.
However, podcasts aren’t the only things that can bring results. Read more about preparing to launch a YouTube channel and other steps to maximize results in the article at the link .
Building a sales funnel on YouTube
Stage 1: Attracting attention
The first stage of the funnel is attention. It is important to create content that can interest a wide audience. Video titles and covers should be creative, but at the same time informative. Using the right keywords and optimizing your video for search will help you achieve better results. At the same time, focus the video title on people, not on the artificial intelligence of the algorithm. It is recommended to have capacious titles, about 60 characters long.
Single video impression funnel
As for content, at this stage, you should focus on informative or entertaining videos that can chile mobile database interest new viewers. These can be short videos and broad topics from your category, answers to frequently asked questions, or entertaining videos that trigger on issues that interest your audience.
It is worth noting that it is very important to stay
Within your topic and not chase maximum views by raising hype topics. The main thing is to bring to the channel exactly the audience that is interested in your topic. This is a warm audience that will stay with you for a long time and will systematically watch your videos. The creating tiktok channels to promote karcher equipment mistake is that you can bring random viewers who will not be useful and may even harm the promotion of future videos. Especially at the start of the channel, when the core of regular viewers has not yet been formed, be careful when choosing topics.
The Shorts format is a must-have
It attracts viewers who are interested in short videos. But it’s a fine line: the audience with Shorts may not be interested in your long videos. If your entire strategy is built on long videos, these viewers may be unnecessary. However, in some niches, Shorts can be useful, so it’s worth integrating them into your content plan.
In the initial stages of channel development, it is better to “harness longer” and then “drive faster.” This approach will help build a solid foundation for ws database further growth.
Many who focus on content marketing and
Organic channel growth are ditching advertising and gradually building viewers through YouTube’s algorithms, a strategy that makes sense for long-term success.
However, you shouldn’t be afraid of
Google Ads. You can combine advertising and non-advertising videos on the same channel if you have a clear strategy. In some cases, YouTube advertising can speed up the process of attracting your regular audience. Using advertising content and Google Ads at the beginning of the funnel can be an effective tool for expanding it.